Сервис, который приносит прибыль: Практическое руководство по созданию системы NPS (Russian Edition) Book PDF, ePub eBook

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Book Descriptions:
Эта книга — полное руководство по системному анализу клиентского опыта и лояльности. В ней на примере кейсов из реальной практики подробно описывается, как можно применить методику оценки лояльности в любом бизнесе.

Книга будет полезной директорам по маркетингу и развитию, маркетологам и всем, кто интересуется темой клиентоориентированности.

Сервис, который приносит прибыль: Практическое руководство по созданию системы NPS (Russian Edition) by Ричард Оуэн, Лаура Брукс

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